Standing out in a crowded marketplace requires more than just offering top-tier services or products. It demands recognition and strategic positioning. At Cast Influence, we specialize in enhancing your brand's profile and ensuring it gets the accolades it rightfully deserves.
- Understanding Your Unique Value Proposition: Our first step is diving deep into what sets your company apart. Through comprehensive consultations, we identify your strengths, successes, and unique selling points that deserve recognition.
- Strategic Positioning: Armed with insights, we craft a compelling narrative around your brand. This narrative isn't just about what you do but, more importantly, about why it matters and how it impacts the industry or community.
- Identifying Relevant Awards: With hundreds of awards out there, the right fit is crucial. We curate a list of awards that align with your brand's values, industry, and achievements. Our goal is to pinpoint opportunities where your brand has the strongest chance of recognition.
- Crafting Stellar Award Submissions: A winning submission is a blend of compelling storytelling and concrete evidence of success. Our team meticulously prepares your award entries, ensuring they are both persuasive and backed by data.
- Leveraging Multimedia: Where applicable, we enhance submissions with multimedia elements like videos, infographics, and presentations. These elements bring your brand's story to life, making it more memorable for award juries.
- Ongoing Engagement with Award Bodies: Our relationship with awarding bodies doesn't stop at submission. We keep the lines of communication open, answering any queries and providing additional information as needed.
- Celebrating & Amplifying Wins: When your brand receives an award, we ensure it's not a silent victory. Through press releases, social media, and targeted communication, we amplify your win, further positioning your brand as an industry leader.
- Feedback & Iteration: In the event that a submission doesn't win, we seek feedback. This invaluable insight informs our approach for future submissions, refining our strategy and increasing chances of success.
At Cast Influence, we believe that every brand has a winning story to tell. Our mission is to ensure that this story is not only heard but also recognized and celebrated. Let's embark on this journey of recognition together and shine a spotlight on your brand's excellence.
Major tip of the hat to Leah Taylor, Justin Kraft, and the Cast Influence Marketing and PR team. PR work is often behind the scenes, but this team has been incredible and deserves all the recognition.
Daniel Cmejla, VP of Community
We've loved working with Cast Influence for the past several years. They are communicative and proactive and work really hard to deeply understand your business and find opportunities that align with your goals. They have great rapport both with journalists and with our team internally. We are happy to recommend their services!
Brenna Loury, CMO
Cast Influence was a pleasure to work with over the last five years at PrizePicks. Everyone we engaged on their side was warm, friendly, and helpful. From press release collaboration, to building media lists, to getting top-tier placements, Cast Influence was on top of ALL of it, working hard to guide us toward success!
Adam Wexler, CEO
I've had the opportunity of working with Leah and Justin and I can say whole-heartedly that they are the best in the business. They are also one of the most transparent public relations firms I've ever worked with. They spend time to fully understand your business as well as your goals from a communications perspective and then tailor their approach to exactly what you need. As a CMO, I couldn't ask for better.
Andrew Chambers, CMO
Cast Influence "gets it"! They are a data driven, creative agency that delivers real results efficiently and cost effectively. They deliver superior follow up and are highly collaborative. Their only focus is results and they treat your business as their own. Highly recommended!