Outsourced Chief Marketing Officer

At Cast Influence, we recognize that not every business is equipped with a full-time Chief Marketing Officer (CMO) to oversee and guide their marketing strategies. That's why we're introducing our CMO-as-a-Service, an innovative solution tailored for businesses seeking expert marketing leadership without the long-term commitment of hiring a full-time executive.

Why CMO-as-a-Service?

  1. Flexibility: Gain access to top-tier marketing expertise on an as-needed basis, allowing your business to be nimble and adaptable in a rapidly changing marketplace.
  2. Cost-Effective: Eliminate the overhead associated with a full-time CMO position, while still benefiting from executive-level strategic insights.
  3. Holistic Strategy Development: Draw from our team's vast experience across industries and markets to develop a comprehensive marketing strategy tailored to your unique needs.
  4. Seamless Integration: We work closely with your existing team, ensuring a harmonious partnership and consistent brand messaging.


  1. Discover: We immerse ourselves in your business, understanding your products, audience, and goals. This in-depth analysis allows us to craft strategies that align with your vision.
  2. Strategize: Drawing from a wealth of industry knowledge, we develop a comprehensive, actionable marketing plan. This will serve as the roadmap for your business's growth.
  3. Execute: Our team doesn't just stop at planning. We help in executing these strategies, guiding your internal teams and ensuring that every move aligns with the bigger picture.
  4. Analyze & Optimize: Marketing is dynamic. We continually monitor results, ensuring strategies evolve with changing circumstances, optimizing for the best ROI.

Benefits of CMO-as-a-Service:

  1. Shorter Time to Market: With an outsourced CMO, you can quickly launch campaigns, pivot strategies, and respond to market changes.
  2. Access to Top Tools and Technologies: Benefit from the latest marketing tools, technologies, and best practices that might be out of reach for individual businesses.
  3. Fresh Perspective: An external CMO brings an unbiased view, often identifying opportunities or challenges that internal teams might overlook.

Who is CMO-as-a-Service for?

  1. Startups looking to scale but are not yet ready for a full-time CMO.
  2. SMBs that need expert guidance in crafting and executing a marketing strategy.
  3. Larger companies seeking a fresh, external perspective or interim leadership during transitions.